Email Marketing

A direct email marketing program is a regularly scheduled, reoccurring series of e-mail messages, such as an email newsletter or a weekly sale announcement. direct email marketing programs are effective because they establish regular, expected communications with your customers.

With an effective email marketing campaign you can reach out to your current and prospective customers by offering information, sales, product and service offerings and so much more! Generate more sales opportunities and increase your revenue.

Yellow Circle can provide this cost-effective service for every client:

• Collect email addresses from your website
• Create a professionally custom designed email newsletter or opt for a layout from our pre-designed collection
• Get real-time opening and click-through reports that help you measure campaigns .
• Measure and analyze your email campaign results with real-time data
• Send professional surveys and receive data for analysis

Step 1.
Select a pre-designed layout or opt for a custom designed newsletter.

Step 2.
Create your copy. Write your own articles, announcements, features, etc.

Step 3.
Send us your content and let one of our professional designers assemble your newsletter.

Step 4.
Review your newsletter and then we’ll send your finished newsletter to your email list. Upon sending of your newsletter, you’ll receive important statistical information to help you measure your campaign’s results.

Its fast, it's inexpensive, and is sure to increase sales.

Build stronger relationships with your customers
A direct email marketing program allows you to systematically touch your customers on a regular, ongoing, low-pressure basis.

Improve how your company is perceived by your customers
The first step in building a relationship with a prospective customer is to create a positive perception of your company.

Build trust
When you launch an effective direct email marketing program, readers begin to recognize your stability as a company and start to trust you.

Stay in front of customers you otherwise couldn't contact
Can you send me some information?
Vanishing proposal requesters
People who take an initial step forward and then seem to disappear.

Increase referrals
Your direct email marketing program makes it easy for prospects and customers to pass your name along to anyone who might need your services. It makes it easy to explain who you are, what you do, and what makes you different.

Close more sales
Once you create an effective email marketing program, you'll be amazed to see how quickly potential clients become interested in your services and identify themselves.

Improve your customer retention
Customer retention is certainly one of the most important reason's behind any firm's success. Some estimates say that a 5 percent increase in customer retention can improve profit by as much as 60 percent.

Increase feedback
One of the great benefits of doing business electronically is the availability of immediate, uncensored feedback from your customers.

Ready to begin email marketing? Click Here to get started

Sample Newsletters (click image to view larger version)